SWOT City is a small business support program for brick-and-mortar enterprises in Detroit neighborhoods. Our staff of passionate, skilled professionals provides one-on-one assistance to help launch, stabilize and grow local businesses and strengthen neighborhood commercial districts.
What we do
We start with a thorough SWOT (strengths, weaknesses, opportunities and threats) analysis of your business.
Then, through one-on-one, customized coaching, we help:
- Determine priorities, define strategies and set actionable goals
- Develop and refine growth plans
- Identify and navigate processes, including real estate purchase/leasing, permitting and licensing, grants and loans
We also offer a range of entrepreneurial education and networking opportunities. We work closely with our community partners to address challenges and leverage opportunities impacting both individual businesses and entire commercial corridors.